In this podcast episode, we focus on increasing bookings from inbound travellers or overseas tourists through the travel trade.
My guests are Jon Chamberlain, Head of Marketing for VisitWest, and Mike Newman of B2Me Tourism Marketing.
Jon has been working for 11 years to promote Bristol, Bath, and the surrounding areas as a European leisure destination. Mike helps destinations and businesses prepare their offers for the travel trade and represents them at shows worldwide.
Many of us in the UK use travel agents like TUI or Jet2 for our holidays, and the rest of the world does the same. We discuss some of the questions that operators focused mainly on the domestic market may have.
We cover topics including:
Moreover, we discuss the importance of viewing commission as profit, not cost, attending large European trade shows like ITB Berlin, and the success of the VisitWest's campaign, 'The England you know but better.'
Lastly, our guests share their favourite places and things to do in the West.
Connect with Mike on LinkedIn
Connect with Jon on LinkedIn
Visit West latest travel trade opportunities
Huge thanks to podcast sponsor Noble Performs.
Noble provide Unstoppable digital marketing to maximise your performance. From SEO to Paid Social and more, we have the tools you need.
Find out more about host Kelly Ballard and the Visitor Elves here.
Subscribe to the Visitor Elves newsletter, to receive the latest podcast releases and inspirational tips to help you with your visitor economy business.
To share your views on this subject and ask questions about the episode, head over to:
Instagram
LinkedIn
If you have enjoyed this podcast episode, please take a moment to give me a few stars on Apple podcasts or Spotify, it helps to encourage more people to listen and learn from our stories. 🙏
In this podcast episode, we focus on increasing bookings from inbound travellers or overseas tourists through the travel trade.
My guests are Jon Chamberlain, Head of Marketing for VisitWest, and Mike Newman of B2Me Tourism Marketing.
Jon has been working for 11 years to promote Bristol, Bath, and the surrounding areas as a European leisure destination. Mike helps destinations and businesses prepare their offers for the travel trade and represents them at shows worldwide.
Many of us in the UK use travel agents like TUI or Jet2 for our holidays, and the rest of the world does the same. We discuss some of the questions that operators focused mainly on the domestic market may have.
We cover topics including:
Moreover, we discuss the importance of viewing commission as profit, not cost, attending large European trade shows like ITB Berlin, and the success of the VisitWest's campaign, 'The England you know but better.'
Lastly, our guests share their favourite places and things to do in the West.
Connect with Mike on LinkedIn
Connect with Jon on LinkedIn
Visit West latest travel trade opportunities
Huge thanks to podcast sponsor Noble Performs.
Noble provide Unstoppable digital marketing to maximise your performance. From SEO to Paid Social and more, we have the tools you need.
Find out more about host Kelly Ballard and the Visitor Elves here.
Subscribe to the Visitor Elves newsletter, to receive the latest podcast releases and inspirational tips to help you with your visitor economy business.
To share your views on this subject and ask questions about the episode, head over to:
Instagram
LinkedIn
If you have enjoyed this podcast episode, please take a moment to give me a few stars on Apple podcasts or Spotify, it helps to encourage more people to listen and learn from our stories. 🙏